W · craft · proof · score

Do the work.
Post the proof.

A craft-progress network with a private discipline OS. Stack W's for real work. Find your cult. Execute at Home.

Free on the App Store · iOS

W Home Focus Vince Habits
W's
Your win currency. Check off work. Snap proof. Score double.
Feed
Not highlight reels — receipts. Craft progress, publicly.
Cults
Private circles. Shared tasks. Climb ranks together.

The loop

Check it off.
Stack the W.

Every win is earned. Optional camera proof turns a check-off into a public receipt — and pays more W's when you show the work.

Score

Earn W's

Check off a habit or task and score a W. Add a photo of the proof and it counts double. Wins are green. L's are red. Keep score of your own life.

Camera

Check-off proof

Live camera on check-off. Snap → post to the feed. Swipe right to check without a photo. Swipe left to cancel. Proof is optional — the loop is not.

Social

The proof feed

Pinterest-style masonry of real progress. Photos, short video, captions, hashtags. Attach streak, hours, consistency — behavioral proof, not vibes.

Streaks

Streaks & trails

Momentum you can see. Habit trails are photo sequences over time on your profile. Miss a day and the W tank starts draining. Don't break the chain.

Likes · comments · reposts

React, reply, repost progress. Saves for later. Follow people who actually ship.

Hashtags & crafts

Guitar, lifting, coding, cooking, writing — a craft catalog so discovery stays clean.

Search & explore

Find makers, crafts, and posts. Explore when you're empty; query when you know.

The app shell

Opens on the feed.
Home is private.

Four tabs. Instagram-simple. The private OS lives behind Home — full-screen when you need to execute.

Feed
Search
Cults
Profile

Feed

Public craft feed. What the app opens to. Compose, scroll, prove.

Search

Explore people and posts. Suggested makers woven into the grid.

Cults

Your groups. Members-only feeds, tasks, challenges, ranks.

Profile

Public identity, W count, trails, posts. Your scoreboard.

Cults

Find your people.
Stack W's together.

  • Public, restricted, or private — invite-only cults can be paid monthly
  • Lead or join — Premium leads; anyone can join
  • Shared tasks & challenges — group accountability that scales
  • Leaderboards & ranks — climb with your crew in a niche
  • Categories — Health, Music, Business, Discipline, Study, and more
Cults

Private OS

Execute offline.
Prove online.

Home is the full private system — tasks, habits, focus, notes, insights. The feed is the reputation layer on top.

Smart tasks

Difficulty, estimates, enjoyment, recurring schedules, micro-reminders, folders, projects, goals.

Do & Don't habits

Build good ones. Break bad ones. Partial credit, off-days, struggle journal, certificates for streaks.

Focus Chamber

Deep work timer, Pomodoro cycles, grain ambience, Live Activity on the lock screen.

App Blocker

Premium. Block distracting apps during focus or on a schedule — Screen Time level enforcement.

Daily planning

Morning intention, evening review, Think & Act planning, planning streaks that keep you honest.

Insights & fingerprint

Peak hours, consistency, completion rates — plus a multi-facet grit fingerprint that evolves with you.

Notes & memory

Rich notes, memory vault of wins, logbook counters for anything that compounds.

Calendar & Health

Apple Calendar sync. HealthKit on-device for coaching context — steps, sleep, HR, workouts.

Auto-tracking

Habits that complete when health thresholds hit. Less logging. More living.

Vince AI

Vince AI

A coach who
texts you first.

Knows your tasks, streaks, and patterns. Morning, midday, evening check-ins. Creates tasks and habits from the conversation — acts, doesn't only advise.

  • Context-aware coaching from your real day
  • Spartacus: health-aware nudges (sleep, steps, sedentary, overdue)
  • Voice transcription when you'd rather talk
Napoleon Cleopatra Da Vinci Hypatia Spartacus Boudica Seneca Scheherazade

Built for makers

Every craft has a lane.

Follow the work, not the noise.

🎸 Guitar 🎹 Piano 🎤 Singing 🎧 Producing 🎨 Painting ✏️ Drawing 📷 Photo 🏃 Running 🏋️ Lifting 🧘 Yoga ✍️ Writing 🍳 Cooking 💻 Coding 🚀 Startup ♟️ Chess 🌿 Meditation + more

Everywhere you work

iPhone. Watch. Widgets.

7+ home screen widgets

Tasks, habits, insights, timeline, year progress, memory dump, win/loss calendar — streak on the home screen.

Live Activities

Focus timer on the lock screen and Dynamic Island while you work.

Apple Watch

Habits, tasks, and coaching surfaces on your wrist when the phone is face-down.

Design language

One texture.
Every hue.

The soul of W is a dithered grain-gradient — pure black into a single hue, with film grain over everything. Themes only change the color. The texture stays.

Pure Gold
Dark
Midnight
Electric
Pixel
Code

In the glass

Grain. Gold. Proof.

Home

Focus

Vince

Habits

Insights

Pricing

Start free.
Upgrade when it hurts to stay small.

No tricks. Cancel anytime.

Free

$0

Forever

  • Public feed & profile
  • Earn W's & habit trails
  • Join cults
  • Tasks, habits & planning
  • Limited Vince AI & Focus
  • Home screen widgets
Get Started

Begin

Ready to win?

Your first W is one tap away.

Download W

Free on the App Store